SOAP™ shapes product-driven cultures
SOAP™ is a methodology that Bain Public created for product planning and roadmap prioritization based on principles of Product Strategy, Lean Startup, User-centered design, Data Science and more. Get a clear view of the big picture -- We take your organization culture from random and unpredictable to being product-led. Find out more.
Bain Public (transl. public bath) originated from a communal need for cleanliness. With lack of strategy in your product planning efforts comes lack of focus and direction, which means things can get messy really quick. We come in to assess, cleanse and remove friction from people and processes making sure everyone is aligned, motivated, inspired, and ready to innovate.
We bring approaches to manage engineers and create an environment that gets the most out of them. We then focus on your ideas, solving “real” customer needs using insights generated via a “customer-centric” product management process. Our group of experienced Product Managers works closely with leadership teams turning ideas into revenue producing products.
Building features that don’t count are an insanely huge opportunity cost on your business. We invest exclusively on your product organization and ensure that we’re delivering on the promise of your company's unique solution. We are industry veterans who can align engineering goals to your business goals making sure what your engineering team ships and delivers positive business value.
User experiences across each and every digital touchpoint defines your brand because software products are the living expression of the brands you build. Our Product Managers innovate through iteration and collaboration to let your customers seamlessly connect with valuable brand services on every device, channel and platform out there.
Strategically collecting and analyzing the increasing amount of data created by your products has never been more important. The success of your company is becoming dependent on the strength of its data science team. We focus on data, focus on successes, and let our Product Managers deliver on the promise of your unique solutions.
Explore & Learn
The enormous value in shaping
the right business decisions.
We start by identifying your product's most important mission. We assess its unique strategies and tactics. From there, we work together to unpack the challenges you face, build new insights and perspectives. Our approach with collaborative learning exchanges, fieldwork to practice new mindsets and skills has proved to work best.
We dialog to nurture your digital product helping your company create greater strategic value. We do not instruct your CEO and the product leadership team on how to run the company. Aspects that are not working well are the focal points of improvement. We’re supportive but candid and transparent about our view on the state of the product, its challenges, and its opportunities. You can count on our ability to provide a comparative context through compelling examples and anecdotes from the successful companies we’ve worked with.
Be it innovation versus market adoption and many other attributes, there are lessons that a business can learn. We'll help you think about the longer-term implications of your product decisions and hold you accountable for your roadmap. To sum it up, we play an impactful role in the creation of great products.
Connect with Product Expert
- A focused, one-off chat
- Insights via conversation
- Topics you choose
- Virtual 1h meetings
- Confidential, informal, casual
- Up to 4 remote attendees
Connect & Explore Workshop
- For C-Suite & leadership teams
- Evolve the Product strategy
- Gain better market insights
- Team learnings & group work
- Workshop templates provided
- Up to 4 remote attendees
- Senior leaders & managers
- Build product management skills
- SOAP™ 12-module approach
- Work on real roadmap
- Explore, Evolve & Execute
- Hands-on analyst & UX team
- Collaborate closely
- Product discovery & research
- Tailored to Your needs
- Roadmap with Your team
- User experience strategy, design
- Co-create, scope, test & refine